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Video & Animation/2023

DigiLynDigiLyn

A 30-piece Instagram Stories and Reels series for a skincare brand's seasonal product campaign — designed to drive product awareness and direct sales.

DigiLyn
3 weeks
DigiLyn
VideoSocial MediaBeautyContent
01The Brief

The brand had strong products but inconsistent social content. They needed a content series that felt cohesive, on-brand, and was designed to convert.

02Our Approach

We developed a visual template system with branded animations, product-close-up formats, and before/after frameworks that could be produced at pace without losing quality.

03The Result

Stories swipe-up rate improved by 320%. The campaign generated $84K in direct attributable sales over 3 weeks.

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