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Branding/2024
Seamly
Seamly
Brand identity for a B2B AI infrastructure startup — built to signal technical credibility to enterprise buyers while remaining approachable.
Seamly
5 weeks

BrandingTechStartupB2B
01The Brief
The founders had a powerful product but a generic logo made from a free tool. They were pitching to Fortune 500 CTOs and needed a brand that matched their ambition.
02Our Approach
We designed a mark built around the concept of precision and construction — a geometric symbol that referenced both circuitry and architecture. A dark, high-contrast colour system projected confidence.
03The Result
The brand was central to a successful $4.2M seed raise. Multiple investors cited the company's 'mature brand presence' as a factor in their conviction.
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